Our mission is to build modern infrastructure for micro and small merchants in Africa to enable them to start, run, and grow their businesses.
Success means we are enabling small and medium businesses in Africa to thrive in the digital age by equipping them with the digital tools and services they need to make their businesses more resilient.
By enabling them to digitize their business, they can reach new buyers online and beyond their immediate communities, breaking the confinement of their local offline markets. This, we hope, would enable them to gradually formalize their businesses, helping to generate the transactional footprint required to access affordable capital to grow their businesses.
Today, we offer a suite of accessible and easy-to-use, e-commerce tools that help them start, run and grow their businesses online and offline.
And we won’t stop there until we sufficiently contribute our quota towards increasing the “GDP” of the internet economy in Africa.